VIP Open Day a success.


We were delighted to welcome 55 people to our VIP Open Day on June 21, 2017, a day of glorious sunshine and the hottest day of the year so far. Guests were welcomed with cold drinks and an opportunity to see the venue from the air, with camera-drone footage shown live on a giant screen in the reception. As this was happening, guests were welcomed by East of England Arena and Events Centre staff.


Guests were encouraged to take a tour of the newly refurbished conference and event facilities, and to see an event being set up in the Arena. Once all guests were gathered, lunch was served in the Cambridge Suite by our catering partners Amadeus. The meal was served in exquisite bento boxes that catered for all tastes and dietary requirements, with a selection mouthwatering desserts served at back of the hall, demonstrating the very high level of event catering we can now offer.


As our VIP guests enjoyed their bento boxes, there were a series of presentations sharing news about the venue refurbishment, the new catering partnership with Amadeus, and announcing a new travel partnership with Virgin Trains that offers anyone attending a conference, exhibition or live event a discount off rail tickets on Virgin trains.


Once the presentations had been concluded, guests were invited to take a tour of the venue. Those with a taste for speed were able to take a very quick circuit in Colin McRae’s championship winning Subaru Impreza rally car. For those wanting a more gentle pace, the options were a choice of Aston Martin, Porsche 911, trike, truck or a magnificent 1957 Chevrolet Bel-Air.


At the close of the day, guests were given complementary Amadeus goody bags, filled with information and tasty treats. We had an exceptional day and we hope that all of those who joined us had an equally enjoyable time.


Many thanks for coming along to our first VIP Open Day.