East of England Arena secures 2021 Land Rover Owners Show
The East of England Arena and Events Centre has confirmed that the Land Rover Owners show, the UK's largest Land Rover event, organised by Bauer Media, will be returning to the venue on September 11-12, 2021. Uniquely, the show also includes ticketed access to a nearby 40-acre quarry which has been extensively remodelled with earth-moving equipment to create the challenging "Britpart Off-Road course."
The annual two-day show will be welcoming hundreds of Land Rover vehicles and thousands of enthusiasts keen to meet up again after the 2020 event was cancelled due to Covid-19. The show has all the features of a festival, with nighttime events, workshops, driving displays and, this year, a dedicated family camping area.
Jason Lunn, venue director, welcomed the event back to the venue, saying, "The Land Rover Owners Show is a spectacular event making great use of our outdoor event space. I'm delighted to welcome the show back to our venue and look forward to a superb show in September."